iPhone 13 release date: Here’s everything we know about the announcement next week

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The iPhone 13, shown in this render, should be here in a week.


Get ready! Apple’s will make its debut on  (1 p.m. ET, 6 p.m. BST). Similar to last year’s announcement of the iPhone 12, the event will be Slot Online-only due to concerns about the pandemic. Although the event will be all virtual, we’re : the iPhone 13, the iPhone 13 Mini, the iPhone 13 Pro and the iPhone 13 Pro Max, according to analyst Ming-Chi Kuo. 

A few years ago, CNET took a deep dive into the Apple event timeline and emerged with a compelling . Based on the 2021 calendar, the Labor Day rule would have put the September Apple event (and the unveiling of the iPhone 13) this week. But, since , our hypothesis has not held true this year.   

 happened in April, where we saw , , a  and . Then came  in June, where we caught a first glimpse of . And there was no word from Apple on the iPhone 13 at either event. But no one was expecting the iPhone 13 to be announced that early.   

We already suspected would go virtual. This was previously rumored in a July  from Bloomberg’s Mark Gurman. He originally speculated Apple’s next event would be completely virtual because of the tech giant’s decision to due to . Apple had originally said that all employees would be three days a week starting in September. Gurman says that if Apple had stuck with the September time frame, an in-person iPhone 13 event would have been “plausible.” 

While the changed the usual course for 2020, marking the first due to , Kuo predicted that 2021 would see a return to the company’s typical cadence. A  based on supply chain information also pointed to a late September iPhone 13 release date. And an April cited industry insiders who said production for the phones’ new chips was ahead of schedule, which should put the phone release back on a familiar, prepandemic timeline. 

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In a note to investors, , Wedbush Securities analyst Daniel Ives also revealed that Apple was likely to launch the iPhone 13 in “the third week of September.” This would mean some time between Monday, Sept. 13 and Friday, Sept. 20, which was spot-on.

iPhone release dates are typically set on Fridays, about a week and a half after Apple announces new devices. The iPhone 13 will launch on Tuesday, Sept. 14, so we can expect the release date to be sometime in the third week of September, perhaps Sept. 24. We’ll know more once Apple officially unveils its new phone lineup next week.

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